Play Doh Superhero Cars Spider-Man Headquarters Marvel Kids Toys

Play Doh Superhero Cars Spider-Man Headquarters Marvel Kids Toys

Play Doh Superhero Cars Spider-Man Headquarters Marvel Kids Toys


Play Doh Superhero Cars Spider-Man Headquarters Marvel Kids Toys

Play-Doh is a modeling compound used by young children for arts and crafts projects at home. The product was first manufactured in Cincinnati, Ohio, United States, as a wallpaper cleaner in the 1930s.[1] The product was reworked and marketed to Cincinnati schools in the mid-1950s. Play-Doh was demonstrated at an educational convention in 1956 and prominent department stores opened retail accounts. Advertisements promoting Play-Doh on influential children’s television shows in 1957 furthered the product’s sales. Since its launch on the toy market in the mid-1950s, Play-Doh has generated a considerable amount of ancillary merchandise such as the Fun Factory

The non-toxic, non-staining, reusable modeling compound that came to be known as “Play-Doh” was a pliable, putty-like substance concocted by Noah McVicker of Cincinnati-based soap manufacturer Kutol Products. It was devised at the request of Kroger Grocery, which wanted a product that could clean coal residue from wallpaper. Following World War II, with the transition from coal-based home heating to natural gas and the resulting decrease in internal soot, and the introduction of washable vinyl-based wallpaper, the market for wallpaper cleaning putty decreased substantially. McVicker’s nephew, Joe McVicker, joined Kutol with the remit to save the company from bankruptcy. Joe McVicker was the brother-in-law of nursery school teacher Kay Zufall, who had seen a newspaper article about making art projects with the wallpaper cleaning putty. Her students enjoyed it, and she persuaded Noah McVicker (who also sold the putty) and Joe McVicker to manufacture it as a child’s toy. Zufall and her husband came up with the name Play-Doh; Joe McVicker and his uncle Noah had wanted to call it “Rainbow Modeling Compound” source wiki

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