When algorithms work for us, they’re invisible. We’re vaguely aware that we’re being served the kind of content we like before we even know we want it, but we’re too busy enjoying that cat video to even care. Therefore, our conscious relationships with these chunks of code are almost always fraught with the kind of frustration reserved for toxic partners. And in one case, legitimately terrifying. Chris Taylor explains by addressing them directly.
Read the full story here: https://mashable.com/article/algorithms-netflix-youtube-spotify/